John Horn joins Bob DaCosta on this episode of the Agency Accelerator Podcast to discuss whitelabelling: either white labelling your services or buying in services from another agency.
This is an important topic since many agencies/freelancers want to sell their services on a white-label basis to other agencies or want to partner with other agencies to provide white label services to their own clients.
Amongst many topics, John shares how he has built his white labelling services agency, how to structure agreements, set the pricing right, tips in maintaining client relationships, ways to avoid the common pitfalls, and more.
Many agencies and freelancers start out by whitelabelling their services, as a great channel to win business. As they grow they may want to offer their customer’s services that are not in their specialism, so whitelabelling is a great way to do this without the risk of hiring new staff.
Every 2nd Thursday, join Rob Da Costa, agency owner and coach, as he explores the key topics that affect you and your agency. I share tools and ideas to aid your profitable growth as well as interview industry expert guests, who share their experiences of working in or with agencies just like yours.
Whether you are just starting out or run an established growing agency, whether you run an online or bricks & mortar agency, this is the podcast for you.To learn more about Rob, his coaching and training, visit his website.