Case Study: Dive Right In Scuba Increases…
Dive Right In Scuba has multiple physical locations as well as an online store. They needed to expand their online sales during Q4 via strategic
Case Study: StubGroup Increases KIM+ONO’s Revenue by…
Since launching as a Chinatown boutique under the name Old Shanghai 30 years ago, to the latest transformation into KIM+ONO, the family-owned and operated local
A Brief Glossary of SEM Terms
You’ve probably heard of Search Engine Marketing and SEM. Maybe you’ve even nodded along when you’ve heard it mentioned. Or perhaps you have a general
Shotgun vs. Sniper Rifle: When You’re Running…
You don’t need to know much about firearms to understand the difference between shotgun marketing and sniper advertising. Simply put, a shotgun blast fires many
StubGroup Advertising Is a Premier Google Partner!
We're proud to say that StubGroup Advertising is a Premier Google Partner, the highest rank in the Google Partners program.
Facebook Business Manager, Ad Account, & Assign…
Simple 3 step process to creating a Facebook Business Manager, creating an Ad Account & assigning a Partner.
Sample Privacy Policy for Google Ads and…
Sample Privacy Policy for Google Ads and Microsoft Advertising NOTE: "Microsoft Advertising" used to be called "Bing Ads." Microsoft changed the name on April 29,
How to Install Google Tag Manager on…
How to Install Google Tag Manager on Your Website These are text instructions for installing Google Tag Manger on your website as well as
How to Link Your Microsoft Advertising Account…
How to Link Your Microsoft Advertising Account to a Microsoft Advertising Agency Account NOTE: "Microsoft Advertising" used to be called "Bing Ads." Microsoft changed the
How to Link a Google Ads Account…
How to Link a Google Ads Account to a Google Ads Manager Account These are text instructions for linking your Google Ads account to a
Can I Use One Google Ads Account…
Yes, you can use one Google Ads account to advertise multiple websites, but we generally don’t recommend doing so. There are many reasons why
How to Undo Changes in Google AdWords:…
Have you ever experienced an "uh-oh" moment when modifying an AdWords campaign? We have, and those moments are anything but fun. But what is fun is Google's new
How Many Clicks From Call-only Campaigns Are…
Google launched call-only campaigns in February, and in June made them the exclusive way to display only your phone number