What happens when a celebrity uses your product? For most companies it’s a dream scenario: A celebrity with millions of followers is photographed using your product. You've just been handed a PR jackpot on a [...]
It's Juliet is a top fashion e-commerce store "For the woman who leads with love, but waits for no one." The challenge It's Juliet came to StubGroup with suspended Google Merchant Center and Google Ads [...]
Do you want people to message your business who (a) have a birthday in the next week and (b) who watched 75% of your last Facebook video? You can! (And that's just using 3 of the [...]
How much do you think a new customer is worth to Starbucks? $14,099. Crazy, right? Do you know how much a new customer is worth to you? Calculating Lifetime Value The typical customer lifetime value [...]
What Is Remarketing (Retargeting)? Remarketing means reengaging with people online who have previously interacted with you. Most people use the words "remarketing" and "retargeting" interchangeably. Here's how remarketing via digital advertising usually works: Someone visits your website The [...]
Simple 3 step process to creating a Facebook Business Manager, creating an Ad Account & assigning a Partner.