Running Ads in Google Maps
Nowadays having an online presence is key for any business. For local businesses, Google Maps is a must-have, helping to get more visibility and
How the Google Ads Auction Works
The Google Ads auction is a fancy machine that shows the right ads to the right people. If you want to get the most out
Maximize Your Google Ads Success with Enhanced…
In advertising, optimizing your campaigns and tracking conversions correctly is key to staying ahead of the game. Recently Becky, John, and Chris from StubGroup sat
Google’s Limited Ad Serving Policy
At StubGroup, we're here to help businesses dominate their Google Ads. Today, we're diving into Google's latest announcement – the Limited Ad Serving policy. We'll
Rescuing a $6M Google Ads Account from…
We’re excited to share a success story that underscores the resilience and dedication of our team here at StubGroup. We recently had the opportunity
Google Ads 101: A Guide to Ad…
Google advertising can seem daunting with its myriad options and settings. However, understanding the basics can transform your digital marketing strategy. In this blog post,
What Are Local Service Ads?
At StubGroup, we frequently encounter businesses grappling with the complexities of Google’s advertising products. A common area of confusion lies in differentiating between Local Service
Is Spending on Your Brand Name in…
At StubGroup, we are often approached with the question of whether investing in branded digital advertising campaigns is worthwhile. This query particularly arises when businesses
Google Ads vs. Meta Ads (Which One…
Should businesses invest in Google Ads, Meta Ads, or both? At StubGroup, we frequently encounter this question and it is especially prevalent among advertisers reaching
Running Google Ads for Franchises Without Getting…
Mastering Google Ads is crucial for franchise businesses looking to expand their reach and attract customers. However, the road to success in this arena can
What Is it Like to Work with…
As we dive into the new year, businesses are reflecting on their marketing strategies and considering new opportunities for growth. In this article, we'll delve
How To Get a Credit Line with…
Get a Credit Line with Google Ads In the world of digital advertising, managing your ad spend is key and having a credit line with
The Pitfalls of Google’s Auto Apply Recommendations
In the fast-paced world of online advertising, automation tools like Google's Auto Apply Recommendations can be a double-edged sword. While designed to make advertisers' lives
Scaling Google Ads Budgets: We Raised PMax…
Have you ever wondered what would happen if you significantly increased the daily budget of your Google Ads Performance Max campaign? At StubGroup, a top
Google’s New Shopping Insights: Ecommerce Success with…
Google has recently unveiled a powerful tool tailored for ecommerce businesses – Shopping Insights on its Chrome browser. In this post, we'll delve into the
Google Shopping Policy Update: Abusing the Ad…
In a recent update to its shopping ads policy, Google has made changes that could impact e-commerce sites and advertisers managing free listings through Google