Google Changes What “Exact Match” Means for…
Google AdWords Exact Match keywords are no longer truly "exact match". Here's what that means, and how that may impact how well your AdWords campaigns
What Is Remarketing and Why Does It…
What Is Remarketing (Retargeting)? Remarketing refers to a digital marketing strategy that involves serving targeted ads to users who have previously interacted with a brand,
Use Google Shopping? Then Say ‘Hello’ to…
Amazon recently began serving product ads via Google Shopping, positioning Amazon.com product results alongside (or frequently above) the rest of the ecommerce world within Google’s
StubGroup Advertising Is a Premier Google Partner!
We're proud to say that StubGroup Advertising is a Premier Google Partner, the highest rank in the Google Partners program.
Facebook Business Manager, Ad Account, & Assign…
Simple 3 step process to creating a Facebook Business Manager, creating an Ad Account & assigning a Partner.
How to Set up Google Analytics Ecommerce…
How to Set up Google Analytics Ecommerce Tracking Most websites that process online orders should use Google Analytics Ecommerce Tracking to track how much revenue they're