The Pitfalls of Google’s Auto Apply Recommendations
In the fast-paced world of online advertising, automation tools like Google's Auto Apply Recommendations can be a double-edged sword. While designed to make advertisers' lives
Scaling Google Ads Budgets: We Raised PMax…
Have you ever wondered what would happen if you significantly increased the daily budget of your Google Ads Performance Max campaign? At StubGroup, a top
How Much Should I Spend on Google…
Embarking on the journey of online advertising often leads businesses to the pivotal question, "How much should we spend on Google Ads?" In this blog
Google’s New Shopping Insights: Ecommerce Success with…
Google has recently unveiled a powerful tool tailored for ecommerce businesses – Shopping Insights on its Chrome browser. In this post, we'll delve into the
Google Shopping Policy Update: Abusing the Ad…
In a recent update to its shopping ads policy, Google has made changes that could impact e-commerce sites and advertisers managing free listings through Google
Shopify vs. Magento: Choosing the Right e-commerce…
Greetings from StubGroup! As a premier Google partner digital advertising agency, we’ve had the privilege of working with a diverse range of e-commerce clients, each
Unpacking the Google Search Partners Program –…
We're committed to keeping our clients informed about the latest in the digital advertising landscape, and today, we're delving into a recent eye-opening report from